Channel: YouTube Advertisers
Category: Education
Tags: how to advertise on youtubeyoutube adsyoutube branded content#ytadyoutube business#ytadvertisingyoutube advertisinggoogle adstrueviewvideo marketingvideo adsadvertising on youtubeads on youtubegoogle brandcastyoutube ads leaderboardyoutube marketingyoutube analyticsyoutube brandcastad youtubebrandcast
Description: Varun Alagh, Co-founder and CEO at Honasa Consumer Private Limited, describes how Mamaearth is finding success by adapting to shifts in cTV viewership.